President of ClothingTech
Artificial Reality/Augmented Reality
Artificial Intelligence and Artificial Reality are already being used for online shopping experiences and will now be a more central element of in-store shopping experiences. The high tech trends will help brands bring customers to their brick and mortar locations as well as enhance sustainability of their business models.
AI can help customers narrow down what styles they are interested in or might complement their body best. While Artificial Reality (AR) provides a virtual try-on experience. This high tech fashion trend will be especially relevant for accessories like rings, bracelets, necklaces, earrings and more. These AI and AR tools will also take a lead role in the skincare and makeup industries, which are closely connected with fashion.
The AR try-on experience also brings shopping to the customer in a way we haven’t seen before. Sure, consumers have been purchasing clothes and accessories online for years now, but AR technology takes it to a whole new level. The augmented reality experience can be customized to each person with real life effects, allowing consumers to move through various styles and brands quickly from the comfort of their own home and device.
In a recent Bloomberg article, it was noted that fashion accounts for up to 10% of global carbon dioxide output; that’s more than international flights and shipping combined. Much of this fashion industry pollution and massive amounts of wasted material are related to creating physical samples of garments that consumers never see!
As more and more fashion companies adopt 3D CAD Software, the need for multiple physical samples will decrease. This may sound like a small change, but it can have huge effects. In the non-3D sampling world, the cycle looks something like this:
- Design and pattern are created.
- Pattern is sent to China where one sample is made.
- Sample is sent back to the U.S. where the sample is tried on by a model and the garment is adjusted.
- The edited pattern is sent back to China where another sample is made. Then, that version comes back to the U.S. You get the picture. This can go on for months and months.
Think about how much fashion industry pollution and waste are happening during this process. Not to mention, that often, even after all of that, the garments that are made don’t sell well because the one size of the sample that was made didn’t account for a change that should have been made as the garment’s size changed. Now, all of those garments end up in a landfill equaling more waste and pollution.
With 3D fashion design and editing tools, like the GDT, fashion companies can cut this waste down substantially and decrease the footprint of fashion industry pollution, which is a must to be environmentally friendly.
We all have our favorite celebrities and social media followers, but high tech trends in 2023 are bringing virtual influencers to the forefront. Even luxe brands like Prada are embracing this trend with its own virtual muse dubbed Candy. With realistic looks and beauty that rivals supermodels, the virtual muse was used to launch a new fragrance line.
With virtual influencers becoming more popular and advertising brands across channels, will traditional fashion industry pillars like fashion shows and print ad campaigns fall to the wayside? Time will tell, but this is definitely a trend we’ll be watching closely.
While 3D printing of garments is currently limited to samples or show pieces for fashion shows, as the high-tech tool continues to be perfected, could it become a more mainstream way of fabricating garments? The technology itself allows for specific digital designs to be precisely printed, which minimizes manufacturing errors and resource waste. It would certainly streamline the process between 3 CAD design, like the GDT, and editing tools and garment creation. 3D printing can also boost sustainability for brands while allowing for added personalization. This tech-led production style could also lead to seamless garments, which would be a revolution to the way clothes are currently made. 3D printed items are environmentally friendly in materials and production, which also makes it attractive for the fashion industry moving forward. Currently, footwear, accessories, and embellishments like buttons are leading the charge with 3D printing in the fashion industry, but creating comfortable 3D printed clothes is on the horizon in 2023 and beyond. Historically, the fashion industry has been a slow adopter of new tools that other industries like automotive and manufacturing have quickly infused into processes and facilities. Regardless of each specific high tech fashion trend, the important thing to pay attention to is that the fashion industry is seemingly finally waking up to the idea that they must embrace technology to survive. Yes, we all need clothes, but only brands who take notice of what these tools can do to create efficiencies and limit waste will be leaders in the next decade.
In 2023, the fashion industry must pay attention to these high-tech tools and trends to remain relevant in the eyes of consumers who care about environmentally friendly brands and will spend more with those companies than others. People are more in tune with purchasing based on causes they care about than ever before!
If you thought our Garment Digital Twin software was revolutionary before, you’ll be even more excited about its newest features and upgrades.
Our fully automated 3D workspace can do even more to help you save time and money.
· Integrated Costing: The GDT can now calculate the cost of fabric, thread, trims, finishes, and labor for your garments. If you make a change to your design, like adding a collar or shortening the length, the GDT will automatically update the costing spreadsheet, which is part of the tech pack.
· Tech Pack Export: Everything you need to move your garment from design to production, including costing, can easily be exported from the Garment Digital Twin system and shared with vendors and collaborators.
· PLM Integration: This software solution helps you efficiently manage each garment from idea to execution, including various workflows, team members and systems. This back-end boost will ultimately save you money.
· Finish Manager: This simple-to-use tool allows creatives to easily add brand-specific signature finishes to their designs. From hemlines and zippers to pockets and buttons, the Finish Manager helps you do it all.This simple-to-use tool allows creatives to easily add brand-specific signature finishes to their designs. From hemlines and zippers to pockets and buttons, the Finish Manager helps you do it all.
· Points of Measure Capability: The Garment Digital Twin takes the worry out of determining points of measure. With every clickable change you make to your design, our software updates the points of measure within the tech pack for the smoothest ideation to production process available in the fashion industry.
· Updated Garment Visualization: Our 3D renderings look more realistic than ever! The avatar models in the GDT will look runway ready in your designs.
Ready to check out all these amazing features for yourself? Schedule a FREE demo today!
Are you looking to update last year’s designs to meet this year’s trends? or Are you looking to improve next year’s design process, desicion making and communication, and productivity?
We understand that designing 300+ SKUs a year is a challenge that takes a lot of creativity and time.
So, why not find a tool that saves that precious resource?
The Garment Digital Twin – a revolutionary 3D CAD workspace – can be that timesaving resource for your team! With this 3D fashion design software, you can make adjustments in real-time to a garment without ever touching the pattern. With our Garment Digital Twin, you can move from design to sample in a matter of minutes instead of months.
A Digital Vision Board
When you are updating a pattern, you need to be able to visualize what the garment will look like on a person. The Garment Digital Twin takes virtual modeling and sampling to the next level. Our 3D fashion design workspace can virtually render a sample for you and act as your digital vision board on any size avatar model. The beauty of this is that you can tweak one size of the garment without it affecting the fit of the other sizes. Plus, the tech pack will update automatically, saving you even more time! You can also see the exact fit of the fabric – how it stretches on various parts of the body, where the tension might be too much, and how it will move with the person. With digitally rendered samples like this, you can more easily ensure that a design will be a hit with customers once it’s on the shelves or your website.
Better than Photoshop
We know that you might be used to relying on Photoshop to visualize your designs and then moving to Illustrator to add the finishing touches before sending things on to the pattern makers and ultimately getting a physical sample. But why spend all that time and money on one look when you can speed up your fashion design workflow with a 3D CAD tool? The Garment Digital Twin features a user finishes library that allows you to add those flourishes that customize your designs to be brand-centric and beautiful. 3D Software Can Work for You
Adopting new tools and processes in your fashion design workflow is a big decision; we get that. It means investing in new systems, figuring out how to incorporate it into your existing workflow and tools, and teaching your team how to use the 3D CAD software. The Garment Digital Twin can help you move from needing five physical samples to one. We can tell you from experience that it’s well worth it! Our expertise in 3D software has been put to the test for decades in the automotive, aerospace, and electronics industries. Our founders created tools and systems that helped companies become more efficient and save millions of dollars. Now, it’s your turn!
With 3D software like the Garment Digital Twin, you can streamline your process, and save time, money, and waste. What are you waiting for? Schedule a free demo of our 3D CAD fashion design workspace and start saving time today!
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